Start 1981 / Rep-holder
It all started with a development project where we made a hang up for repro (the replacement of the clothesline in the darkroom) hence the name Rep-holder.
There was great interest in Rep-holder, which was exported to more than 20 countries around the world, after several exhibitions at DRUPA.
Over the years, many product groups have been added.
In the lifetime of Dansk Idé Design, the graphic industry has undergone a tremendous development – from casting the letters in lead to now producing a plate electronically, and Dansk Idé Design have been involved all the way.